Graphic · AI Hardware · 2025

AI Hardware Market Size and Share (2025)

The AI hardware market reached $182.0 billion in 2025, and NVIDIA took 85% of it. On Global Market Insights' forecast, AI compute alone would outgrow the whole 2025 chip industry by 2035.

Fig. 1

Outgrowing the Chip Industry

AI hardware (compute-only) market size, 2025–2035, US$ billions, against fixed 2025 yardsticks from the chip industry. A diamond marks where the forecast passes each one; the label gives the first published year at or above it. Solid: 2025 estimate; dashed: GMI forecast.

GMI estimateGMI forecastChip-industry yardstick, 2025Passes a level
0$250$500$750$10002025202620302035All chips$792Bpassed by 2035Logic chips$302Bpassed by 2026Memory chips$223Bpassed by 2026NVIDIA data center$194Bpassed by 2026$182B2035: $944B

GMI publishes only 2025, 2026 and 2035 values, so the segments between them are straight lines, not yearly forecasts. Yardsticks are held at 2025 levels; SIA projects the chip industry itself will reach roughly $1 trillion in 2026. The scopes overlap but differ: GMI counts accelerator systems at first sale, including the memory and packaging inside them, while SIA counts chip sales by chipmakers.

SourcesGMI1; SIA2; NVIDIA3 · Full citations
AI hardware market size, 2025
$182.0B
Compute-only; GMI projects $323.6B in 2026
AI hardware market forecast, 2035
$943.7B
12.6% a year from 2026 to 2035 (GMI)
NVIDIA's AI hardware market share, 2025
85.05%
Top 5 vendors together: 96.8%
Data center AI accelerators shipped, 2025
15.0M
GMI estimate of units absorbed in one year
Fig. 2

NVIDIA took 85% of AI hardware revenue in 2025

AI hardware market share by vendor, 2025, % of global revenue. Who leads the AI chip market, and by how much.

85.0%
  • NVIDIA85.05%85.0%
  • Broadcom6.59%6.6%
  • AMD4.01%4.0%
  • Marvell + Qualcomm1.15%1.1%
  • All others3.20%3.2%
  • AI hardware market (compute-only)100.00%100%

GMI publishes shares for NVIDIA, Broadcom and AMD and a 96.8% combined share for the top five. "Marvell + Qualcomm" is derived (96.8% minus the three named shares); "All others" is 100% minus 96.8%. At 85.05% of $182.0B, NVIDIA's implied 2025 AI hardware revenue is about $154.8B (derived).

Fig. 3

GPUs were 89% of AI hardware spending in 2025

AI hardware market size by accelerator type, 2025, US$ billions: GPUs vs. custom AI chips (ASICs), NPUs and FPGAs

89.1%9.1%
  • GPUs$162B89.1%
  • Custom AI ASICs / XPUs$16.5B9.1%
  • NPUs & edge inference chips$2.5B1.4%
  • FPGAs$0.5B0.3%
  • Not itemized$0.4B0.2%
  • AI hardware market (compute-only)$182B100%

GPUs ($162.1B) and NPUs ($2.5B) are published in dollars. Custom ASICs (9.07%) and FPGAs (0.27%) are published as shares; their dollar values are derived from the $182.0B total. "Not itemized" is the $0.4B left over, likely rounding. Custom ASICs here are merchant chips sold to buyers; chips a company designs for its own use, such as Google's TPUs, are outside GMI's scope.

Fig. 4

The U.S. accounts for 61% of the AI hardware market

AI hardware market size by country, 2025, US$ billions

United States$111BChina$21.8BJapan~$9.1BUnited Kingdom~$5.5BSouth Korea$4.6BCanada$3.6BGermany$3.6BBrazil$1.1B

Japan and the United Kingdom are derived from published shares: Japan is 19.24% of Asia Pacific's $47.3B; the UK is 37.67% of Europe, which is 8.02% of $182.0B. All other values are published in dollars. North America as a whole was $114.7B.

Fig. 5

Cloud data centers bought 73% of AI compute

AI hardware market by deployment, 2025, US$ billions: cloud vs. on-premises vs. edge

73.0%25.0%
  • Cloud data centers$133B73.0%
  • On-premises & enterprise$45.5B25.0%
  • Edge infrastructure$3.6B2.0%
  • AI hardware market (compute-only)$182B100%

On-premises is derived from its published 25.00% share of $182.0B. GMI expects edge infrastructure to grow fastest, at 29.2% a year from 2026 to 2035, and cloud to be 65.00% of revenue by 2035.

Fig. 6

NVIDIA's data center revenue grew 12.9× in three years

NVIDIA data center revenue by fiscal year, US$ billions (the biggest seller in the AI chip market)

0$50$100$150$200FY23FY24FY25FY26Whole AI hardware market, 2025: $182.0B$194B$15B

NVIDIA's fiscal years end in late January (FY2026 ended Jan 25, 2026). Data center revenue includes networking ($31.4B in FY2026), which GMI's compute-only market excludes; data center compute alone was $162.4B. NVIDIA regrouped its reporting from Q2 FY2027, so later periods are not shown.

Fig. 7

NVIDIA's data center sales were 11.6× AMD's

Data center or AI revenue of the top AI chip makers, latest fiscal year, US$ billions (NVIDIA vs. AMD vs. Broadcom vs. Marvell)

NVIDIA$194BBroadcom~$20BAMD$16.6BMarvell$6.1B

Each company defines its own category, and fiscal years differ. NVIDIA: data center, year ended Jan 25, 2026. Broadcom: AI semiconductor revenue (custom chips plus networking), year ended Nov 2, 2025, stated on its earnings call as a round $20B. AMD: Data Center segment, including EPYC server CPUs, calendar 2025. Marvell: data center end market, year ended Jan 31, 2026.